Communication

Sur-Ryl Marketing

One of the biggest frustrations with inbound marketing in any industry is that companies are missing out on highly qualified leads because they are unable to respond to the best leads quickly enough. Forbes notes that companies are wasting 71% of internet leads on average. For a small business, even improving a few percentage points can…

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Sur-Ryl Marketing

For recruiters, sorting through various emails from what seems like an innumerable amount of applicants can be frustrating, tedious, and time-consuming. Without the proper organization strategy or job platform, you may end up sending delayed responses, overlooking qualified applicants, or hiring someone who is not the best for the job. Wouldn’t it be great if…

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Sur-Ryl Marketing

Even with pay-per-click (PPC), social media and search engine optimization (SEO), email remains one of the most effective platforms on which to promote a product or service. Still not convinced that it’s worth your time and energy? Here are a few email marketing benefits to consider. Greater Return on Investment ROI is the chief reason many business…

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Sur-Ryl Marketing

Sometimes you become so caught up in keywords and calls-to-action that you forget the main purpose of content marketing: to connect with your audience. Although keywords and CTAs are important, are those the points that stand out most to a reader? Will a customer talk about how good your CTA was? The answer to both questions…

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Sur-Ryl Marketing

The jig is up. Gone are the days when you could get away with having subpar content on your website. Search engines are punishing websites that have limp content, and audiences are likewise shunning sites for the same problem. The fact is that you need great original content on your site (and across the web) to…

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