Sur-Ryl Marketing has graduated from WBEC-West’s Platinum Supplier Program alongside a cohort of fellow women-owned businesses.
The program helps business owners prepare to work with large buyers. For our agency, that meant taking a closer look at how we explain our services and what a potential buyer needs to know before choosing a marketing partner.
WBEC-West, a regional partner of WBENC, supports certified women-owned businesses as they pursue growth. The Platinum Supplier Program helped participants sharpen their pitches and capability statements, leading up to a graduation showcase with buyer matchmaking.
Refining our pitch gave us time to focus on a question we often explore with clients: what does the person listening need to understand?
Learning alongside other women business owners was another important part of the experience. The cohort gave participants space to exchange ideas with people working through their own growth challenges.
Thank you to Marianne Ellis, Vasanti Kumar, Renita Manley, and the WBEC-West team for their guidance. Congratulations to our fellow graduates. We’re grateful to have been part of this cohort and look forward to seeing where the experience takes each of us.
