A year of meaningful work can be difficult to fit between two covers. The challenge is deciding what will help readers understand why that work matters.
That was the opportunity behind the ICF Foundation’s first-ever annual report. Sur-Ryl Marketing helped the Foundation bring its 2024 Year in Review to life, creating a report that showed supporters what their generosity helped make possible.
The report has now been recognized in the 62nd annual GDUSA Design Awards from Graphic Design USA.
Giving the year a story
With no earlier report to build on, we worked with the Foundation to decide which stories would help supporters understand the year’s impact.
Our team helped the Foundation bring its program information and stories into a clear narrative. The design gave those stories room to breathe, helping readers move through the year with a better understanding of the work and the people behind it.
Brian Malone led the design, bringing those stories together in a report the Foundation could share with pride.
GDUSA received more than 6,000 entries for this year’s competition, with the top 10% recognized as winners. We’re honored to see the report among them.
Congratulations to the ICF Foundation team and to Brian. We’re grateful for the opportunity to help tell this first chapter, and excited to see the Foundation’s story continue.
