Posts by: wpadmin

The Center Awards Grant to Sur-Ryl Marketing, Pays It Forward to Other Small Businesses

Sur-Ryl Marketing

Article Originally Published in the company newsroom of Lendistry: “At Sur-Ryl Marketing, we do marketing all day, every day.” Sequoia Houston, winner of The Center’s “Access to Capital” grant explains. “Because we work with so many different clients across a number of industries, we have insight into metrics that many small business owners don’t understand.”…

Read More

Planning your 2017 Editorial Calendar and Beyond

Sur-Ryl Marketing

In today’s business world, marketing yourself often comes down to one word – content. Whether it’s your print advertising, your blog, your social media accounts, or the flyers you distribute with your products, content is king. Content can also be overwhelming. Not only can trying to create and manage fresh content turn into a time-sucking…

Read More

3 Tips for Gaining Email Marketing Sign-Ups on Your Social Media Pages

Sur-Ryl Marketing

As you might already know, both email marketing and social media marketing can be highly beneficial for promoting your business. However, what you might not realize is that the two can go hand-in-hand. You don’t just have to encourage your viewers to sign up for your email newsletter when they visit your website; instead, you…

Read More

Is Email Marketing Dead?

Sur-Ryl Marketing

Online marketing has changed significantly over the past few years and has led to several new successful marketing methods being created. While all of these new methods are being explored, it has led some to believe that others won’t be relevant in the next few years. However, this couldn’t be farther from the truth. Email…

Read More

Do You Use Facebook’s Conversion Tracking Pixel? Read This NOW!

Sur-Ryl Marketing

Is your business using the Facebook conversion pixel to build your brand and find new customers? Facebook wants to help you position your business for optimal success, so they’ve combined their conversion tracking pixel with their custom audience pixel. What does that mean for your business? The conversion tracking pixel is going away completely in February.…

Read More

Maximizing Your Digital Marketing Strategy for 2017

Sur-Ryl Marketing

It is difficult to believe that we have entered the fourth quarter of 2016, with most of the year behind us. However, while you may be in your busiest selling season of the year, it is also the best time to plan your digital marketing strategy for 2017. In fact, you may even consider using…

Read More

Using Analytics to Measure Marketing ROI

Sur-Ryl Marketing

As a marketer, one of the most frustrating parts of the job can be accurately measuring campaign marketing ROI. How can you show the powers that be proof of the campaign’s success or failure in a given time frame, particularly on hard-to-measure items such as direct mail? How do you even know which factors are…

Read More

What Exactly is a CRM…and What Am I Supposed to Do with It?

Sur-Ryl Marketing

One of the biggest frustrations with inbound marketing in any industry is that companies are missing out on highly qualified leads because they are unable to respond to the best leads quickly enough. Forbes notes that companies are wasting 71% of internet leads on average. For a small business, even improving a few percentage points can…

Read More

How Recruiters Can Streamline the Job Application Process with SM 360º

Sur-Ryl Marketing

For recruiters, sorting through various emails from what seems like an innumerable amount of applicants can be frustrating, tedious, and time-consuming. Without the proper organization strategy or job platform, you may end up sending delayed responses, overlooking qualified applicants, or hiring someone who is not the best for the job. Wouldn’t it be great if…

Read More